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NPD Sales Results for February 2013 [Up5: Dead Space 3, Crysis 3, Official PS3/WiiU]

bomma_man

Member
we did just see three new systems launch and fail after their first month or two on the market.

also, the industry might not be so much dying as much as it is migrating to other platforms.

Exactly.

I mean Nintendo and Sony couldn't have done much worse with their launches, but anyone expecting Wii esque gangbusters out of the new consoles is kidding themselves. I think the PS2/Wii mainstream is happy enough with their tablets and phones at the moment, and currently neither of the unreleased consoles have offered a hook that will reverse that (although it's too early to be certain).
 
To be fair, it's not like it'd have sold millions on the Wii U considering the Wii U came out just days after the launch of Black Ops 2.

A more logical comparison would be a percentage of owners of the console having the game, rather than just raw figures. It's a bit ridiculous to compare about low sales of a game on a new console which obviously doesn't have scores of millions for the install base
Call of Duty, while a blockbuster franchise, continues to sell well long after it's initial release. So the "delay" wasn't going to deter anybody from getting it on the Wii U if they wanted it on the Wii U.

Black Ops 2 was the best selling game in December. Black Ops 2 was the best selling game in January. Black Ops 2 was the second best selling game in this February NPD tracking period.

Call of Duty: Modern Warfare was the 8th best selling game of 2012. Black Ops 2 will likely be one of the best selling games of 2013.

Although, if you really want to compare attach rates during COD launch month:
COD2
[360] 251K (77%)

COD3
[360] 333K (10%)
[PS3] 24K (12%)
[WII] 48K (10%)

COD4:MW
[360] 1.57M (20%)
[PS3] 444K (18%)

COD:WAW
[360] 1.41M (11%)
[PS3] 597K (10%)
[WII] ?

COD:MW2
[360] 4.2M (24%)
[PS3] 1.9M (19%)

COD:BLOPS
[360] 4.9M (21%)
[PS3] 3.1M (21%)
[WII] ?

COD:MW3
[360] ?
[PS3] ?
[360+PS3] 8.9M (18%)
[WII] <100K (<0.3%)

COD:BLOPS2
[360] 4.5M (11%)
[PS3] 2.9M (13%)
[WIU] 21K (5%)
 

Korigama

Member
No idea on DMC. It's one of those games that I just don't think about and I don't really want to do research into it. I wasn't aware it was that significant anymore.
DmC was made for an audience that doesn't exist, and single-handedly killed the majority of discussion of the franchise by the fanbase that the old games had already built up, failing to replace the people it had lost as a result. It wasn't insignificant before, but it certainly is now.

It was simply a game in this weird position where everything about it was too different from what various segments of the base liked about the old games (gameplay, characters, lore, style, tone, etc.), yet at the same time, played in a manner too similar to what came before it to expand the audience realistically and actually justify such a reboot.
 

Mikey Jr.

Member
Not sure what Nintendo does at this point. The system will not be another Wii. That boat has long since sailed. The tablet doesn't seem to be resonating with casuals/grandmas, and hardcore gamers are waiting for ps4/720. Add to that market confusion, weak third party support, and probably a slowness of Nintendo to transition to HD, and you have a recipie for disaster.
Nintendo as a company will obviously be fine, but I am not sure on what the eventual fate of the WiiU will be.

In hindsight, I think they should have called it Wii Too, expand on the Wii remote, go to HD but not bleeding edge, but enough to do 720p, and priced it at $199. Yeah, the hardcore will completely dismiss it, but fuck it, for 199, its great for casuals that need a cheap party machine.
 

Tobor

Member
I don't know if the controller is the issue though. I think it falls more upon marketing and an utter lack of games. Nintendo banked too much on Mario and Nintendoland, as well as the false hope of third parties carrying the system until they got their own titles out.

They're tanking big time at the moment and need a world of momentum following E3, which in itself is a big ask considering the competition present this year.


I don't think the console's a flop, but I do think it's on target to being a huge money drain for Nintendo if they can't manage to substantially turn things around by the middle of next year.

The controller is absolutely a large part of the problem. It's complicated, making it harder to market than the Wiimote. It's expensive, raising the price of the system. Worst of all, it's not compelling to the masses.

The gamepad was a huge mistake.
 

Raist

Banned
The controller is absolutely a large part of the problem. It's complicated, making it harder to market than the Wiimote. It's expensive, raising the price of the system. Worst of all, it's not compelling to the masses.

The gamepad was a huge mistake.

This, a million times. It's hard to understand why they went with that. I'm guessing "hey look at these iPad sales, people like this kind of stuff!"
 
This, a million times. It's hard to understand why they went with that. I'm guessing "hey look at these iPad sales, people like this kind of stuff!"
I think it was more like hey people like the DS let's use two screens for a console. But unfortunately for them it's not really the same dynamic, and the two screens is far down the list of why DS was so popular.
 
This, a million times. It's hard to understand why they went with that. I'm guessing "hey look at these iPad sales, people like this kind of stuff!"

That's exactly it. With the Wii they were trend setters and people loved it.

With the wiiU they feel into a me too complex but executed very poorly against the competition (actual tablets).

There is no way out of this and that's somtthing diehards aren't willing to admit.
 
360's launch month was 326k,, Call of Duty 2 sold 251k for it as a launch game.

Call of Duty games on the Wii sold about one or two million (worldwide) copies (over their entire life time, not just at launch), which is approximately a 2.2% attach rate.

There are something like 3 million Wii U units out there now? So Blops 2 would only need to sell 65,000 (lifetime) copies to meet that level of performance.

Now look at Creamsugar's posts:

Wii U top 15 (standalone sku)

Mario
Sonic
SU
Zombi
cod
jd4
batman
skylanders
mickey
wipeout
ac3
espn
avengers
sing party
rabbids

Oh, yes, 3 more passed 100k.

Zombi
SU
Sonic
JD4

Blops 2 isn't specifically mentioned at having exceeded 100K but it is positionally surrounded by games that have. It's reasonable to assume that Blops 2 is either at or near 100K copies sold. That's a far higher attach rate, in a much shorter time span (a few months versus at least a whole year) than previous Nintendo console Call of Duty releases. I'd call that a success.
 

DaBuddaDa

Member
I think it was more like hey people like the DS let's use two screens for a console. But unfortunately for them it's not really the same dynamic, and the two screens is far down the list of why DS was so popular.

Agreed. The fact it was a touch screen made more of a difference than the pure concept of having two screens.
 
This, a million times. It's hard to understand why they went with that. I'm guessing "hey look at these iPad sales, people like this kind of stuff!"

I own a Wii U and an iPad. There's virtually no overlap in what the two devices do. In fact, the only similarities seem to be that they both run software, and one features a controller that is vaguely the same shape (rectangular) as the other.

You don't hold the devices the same way. You don't use them for the same things. They don't even attempt to do similar tasks. Even at the most basic level, what their core designs are based around to completely different goals: the Wii U is basically a "tv-companion" and almost every feature is designed around complementing a television. iPads/tablets are more of a portable, personal computer to help mini-task everyday activities.

I wouldn't even think your average/uninformed consumer would confuse the two, or think one is a substitue for the other, and the usual expectation of the "average consumer" is someone with the brain capacity of algae. They don't look anything alike! They aren't sold in the same section of a store or online! The price is immensely different!
 

Y2Kev

TLG Fan Caretaker Est. 2009
I have to imagine the point of the Wii U was "DS for the home" and the "it looks like a tablet!" thing would just be a side benefit.

Nintendo would never have allowed the kind of ecosystem that has exploded on iOS, so it is kind of an academic discussion, but they killed any desire I would have had in using it for any of those general purpose items when they made the system slow and the screen resistive.
 

darkside31337

Tomodachi wa Mahou
I own a Wii U and an iPad. There's virtually no overlap in what the two devices do. In fact, the only similarities seem to be that they both run software, and one features a controller that is vaguely the same shape (rectangular) as the other.

You don't hold the devices the same way. You don't use them for the same things. They don't even attempt to do similar tasks. Even at the most basic level, what their core designs are based around to completely different goals: the Wii U is basically a "tv-companion" and almost every feature is designed around complementing a television. iPads/tablets are more of a portable, personal computer to help mini-task everyday activities.

I wouldn't even think your average/uninformed consumer would confuse the two, or think one is a substitue for the other, and the usual expectation of the "average consumer" is someone with the brain capacity of algae. They don't look anything alike! They aren't sold in the same section of a store or online! The price is immensely different!

To the large majority of people buying a game device this is essentially all the overlap they need to not go out and buy the device. You are overestimating the average consumer by a ton.

They do look alike. They're both tablet devices that play games on them. Nintendo themselves hid the actual box under the TV, why would the average consumer not think of the device as a tablet controller with games when thats basically what Nintendo presented it as.
 
Blops 2 isn't specifically mentioned at having exceeded 100K but it is positionally surrounded by games that have. It's reasonable to assume that Blops 2 is either at or near 100K copies sold.
Except it's not.

The only solid number we have is that the Wii U BLOPS2 sold 21K as the 4th best selling title on the platform in November via Michael Pachter. It was the 7th in Dec, the 5th in Jan and now 5th in Feb.

Looking back the other titles crossed 100K in January.


While another month of sales still has COD below 100K. Maybe it will cross next month. Maybe it won't. It could be at 50K, 60K, 70K, 80K, 90K, 95K.

We have no idea how poor the software numbers are even for the best selling game and/or how quickly they drop off from the top, ergo positions cannot be translated.
 
To the large majority of people buying a game device this is essentially all the overlap they need to not go out and buy the device. You are overestimating the average consumer by a ton.

They do look alike. They're both tablet devices that play games on them. Nintendo themselves hid the actual box under the TV, why would the average consumer not think of the device as a tablet controller with games when thats basically what Nintendo presented it as.

They don't look anything alike, and Apple would be offended to hear you suggest otherwise. The GamePad is a lumpy plastic shell covered in buttons and sticks and doesn't evoke a single bit of the cold, metallic perfection of an Apple device.

Unless any device that is roughly rectangular and features a screen (a tablet, a TV, a computer monitor, a wristwatch, a microwave, etc) all "look alike."
 

darkside31337

Tomodachi wa Mahou
They don't look anything alike, and Apple would be offended to hear you suggest otherwise. The GamePad is a lumpy plastic shell covered in buttons and sticks and doesn't evoke a single bit of the cold, metallic perfection of an Apple device.

Unless any device that is roughly rectangular and features a screen (a tablet, a TV, a computer monitor, a wristwatch, a microwave, etc) all "look alike."

Thats kind of the point I was getting at. To a lot of consumers right now the Wii U is a cheap knockoff of an iPad without the same level of functionality but still retaining a premium price point. You are expecting a level of sophistication from the average consumer that I don't think is all that reasonable. Nintendo sold the Wii U on the premise of a tablet controller and that was basically it.

The same people who bought a Wii for Wii Fit and Wii Sports and bought no other gaming systems are the same people who are shunning the Wii U and just buying an iPad instead and playing games there. Instead of being the innovator they were last gen, they're now playing second fiddle to something else on every side, whether its people content with games on their iPads, or "core" console gamers who are entrenched with either Microsoft or Sony both currently and in the future, or even the people who still use their Wii and see no reason to upgrade. I honestly don't know how they change that kind of perception.
 

JoeM86

Member
I have to imagine the point of the Wii U was "DS for the home" and the "it looks like a tablet!" thing would just be a side benefit.

Nintendo would never have allowed the kind of ecosystem that has exploded on iOS, so it is kind of an academic discussion, but they killed any desire I would have had in using it for any of those general purpose items when they made the system slow and the screen resistive.

Capacitive is far less accurate though. Sure, it makes multi-touch easier, but for gaming it is not ideal
 
Forget the argument about attach rates for a second. There is no possible way that Activision projected that a near flawless port of Black Ops 2 was going to move less than 250k units ww. Same goes for Ubi and Assassin's Creed. There's just no way. You can't write checks or make future plans with attach rates.

Edit: and you really have to wonder about the "capacative screen Sucks for gaming" criticism. It isn't 2008 anymore. My Galaxy note 2 comes with a stylus and it's pretty damn accurate.
 

DaBuddaDa

Member
Capacitive is far less accurate though. Sure, it makes multi-touch easier, but for gaming it is not ideal

He's not talking about gaming applications though, and in general there isn't much need for pinpoint accuracy on the touch screen in any games so far.
 
Forget the argument about attach rates for a second. There is no possible way that Activision projected that a near flawless port of Black Ops 2 was going to move less than 250k units ww. Same goes for Ubi and Assassin's Creed. There's just no way. You can't write checks or make future plans with attach rates.

Not buying it. There's no way these mega-corporations didn't have an actuary crunch these numbers. Activision/Ubisoft expected to quadruple their historic attach rates on late ports? Every single one of these AAA third party games was available elsewhere before Wii U even launched, and with the sole exception of Blops (which was only a week or so early), the publishers knew that before greenlighting the projects.
 

jcm

Member
They don't look anything alike, and Apple would be offended to hear you suggest otherwise. The GamePad is a lumpy plastic shell covered in buttons and sticks and doesn't evoke a single bit of the cold, metallic perfection of an Apple device.

Unless any device that is roughly rectangular and features a screen (a tablet, a TV, a computer monitor, a wristwatch, a microwave, etc) all "look alike."

You're being silly. The wii u game pad looks like a tablet. It does not look like a TV, a computer monitor, a wristwatch, or a microwave. Whether it looks like an Apple tablet is beside the point.
 

Huff

Banned
Forget the argument about attach rates for a second. There is no possible way that Activision projected that a near flawless port of Black Ops 2 was going to move less than 250k units ww. Same goes for Ubi and Assassin's Creed. There's just no way. You can't write checks or make future plans with attach rates.

Edit: and you really have to wonder about the "capacative screen Sucks for gaming" criticism. It isn't 2008 anymore. My Galaxy note 2 comes with a stylus and it's pretty damn accurate.

It may still be worse for gaming. But that doesn't matter for the consumer. All they see is a clunky one touch screen that is garbage compared to a "real" tablet.
 

Mpl90

Two copies sold? That's not a bomb guys, stop trolling!!!
Edit: and you really have to wonder about the "capacative screen Sucks for gaming" criticism. It isn't 2008 anymore. My Galaxy note 2 comes with a stylus and it's pretty damn accurate.

How much is accurate compared to resistive for gaming thanks to the stylus? I'm asking for sincere curiosity. :)
 

Tobor

Member
Forget the argument about attach rates for a second. There is no possible way that Activision projected that a near flawless port of Black Ops 2 was going to move less than 250k units ww. Same goes for Ubi and Assassin's Creed. There's just no way. You can't write checks or make future plans with attach rates.

Edit: and you really have to wonder about the "capacative screen Sucks for gaming" criticism. It isn't 2008 anymore. My Galaxy note 2 comes with a stylus and it's pretty damn accurate.

Nintendo is quite literally the last major consumer electronics company to use a resistive screen. The reason why is apparently obvious to everyone but Nintendo fans.
 
PS3 is a lot closer than I expected it to be. Next month will be interesting to see how GOW:A and GOW:J do to their respective platforms.

They are selling to the established base. I can't imagine either B-team game moving the needle at all. At this point, PS3/360 console sales are almost entirely driven by the back catalog and sales promotions. GTA V might be the only current generation title before the new console launches that actually sells systems. Maybe Tomb Raider, BioShock Infinite, and The Last of Us move the needle ever so slightly, too, but we're way past a single game mattering at this point. I really wish that people would stop going back to that argument.
 
You're being silly. The wii u game pad looks like a tablet. It does not look like a TV, a computer monitor, a wristwatch, or a microwave. Whether it looks like an Apple tablet is beside the point.

Does a Vita look like a tablet? Why or why not?

I own three different tablets and none of them look like a GamePad (unless you squint really hard and view them from a very specific angle I guess?).

Tablets are almost universally button-less and flat. The GamePad is clearly neither. Find me a tablet (from a major manufacturer) that has the same general ergonomic shape of the GamePad, and also has that many buttons and analog sticks, then maybe we'll find some agreement that they look similar. I otherwise flat out reject the notion that anything with a screen that is held in your hands and is roughly 10 inches in size is or resembles a tablet.

EDIT:


This further reinforces my belief that Blops 2 is near 100K (though I suppose not actually there yet or Creamsugar would have explicitly mentioned it), unless the month-to-month sales (in units) of these titles fluctuate wildly.
 

tassletine

Member
To the large majority of people buying a game device this is essentially all the overlap they need to not go out and buy the device. You are overestimating the average consumer by a ton.

They do look alike. They're both tablet devices that play games on them. Nintendo themselves hid the actual box under the TV, why would the average consumer not think of the device as a tablet controller with games when thats basically what Nintendo presented it as.

If these look alike and are confused for each other as you say, then it's you who are overestimating the average consumer, simply because the average consumer can't afford an ipad. So given your logic, the average consumer might like the WiiU as an alternative.

What you've done is confused average consumer for an Apple consumer, who is in no way average, or at the very least doesn't want to be seen as such. The problem you mention would only persist with Apple users, who (on average) have high brand loyalty, scoffing at almost anything else.
 

omonimo

Banned
They are selling to the established base. I can't imagine either B-team game moving the needle at all. At this point, PS3/360 console sales are almost entirely driven by the back catalog and sales promotions. GTA V might be the only current generation title before the new console launches that actually sells systems. Maybe Tomb Raider, BioShock Infinite, and The Last of Us move the needle ever so slightly, too, but we're way past a single game mattering at this point. I really wish that people would stop going back to that argument.

Uh it's quite false... from what I remember both console rise when an important exclusive coming out. Why ps3 shouldn't go up?
 
Call of Duty games on the Wii sold about one or two million (worldwide) copies (over their entire life time, not just at launch), which is approximately a 2.2% attach rate.

There are something like 3 million Wii U units out there now? So Blops 2 would only need to sell 65,000 (lifetime) copies to meet that level of performance.

Now look at Creamsugar's posts:

Blops 2 isn't specifically mentioned at having exceeded 100K but it is positionally surrounded by games that have. It's reasonable to assume that Blops 2 is either at or near 100K copies sold. That's a far higher attach rate, in a much shorter time span (a few months versus at least a whole year) than previous Nintendo console Call of Duty releases. I'd call that a success.

I hope that you understand the folly of comparing an attach rate of an FPS for a brand new system to a retired system. It's a COMPLETELY different consumer base at this point, a consumer base that should be much more likely to play COD than not. Look at those PS3/360 attach rates gong down over time as the system sells to a broader and broader audience. It's just not relevant to make the comparison you're making.

With that said, holding up the Wii U attach rate like its actually good is one of the most creative spins on a shitty situation that I've seen in a while. You might have a bright future in PR or crisis management!
 
Uh it's quite false... from what I remember both console rise when an important exclusive coming out. Why ps3 shouldn't go up?

Yes, when the consoles are building their user bases. Not when they are in their twilight.

Who would be waiting on Ascension or Judgment to finally get an HD console? Those games are selling to the base, not to new customers.

I also reject the notion that either if these games are important exclusives at this point. Gears 1-3 were important exclusives. God of War 3 was an important exclusive. These side stories are not, especially 7-8 months out from new consoles.
 

darkside31337

Tomodachi wa Mahou
If these look alike and are confused for each other as you say, then it's you who are overestimating the average consumer, simply because the average consumer can't afford an ipad. So given your logic, the average consumer might like the WiiU as an alternative.

What you've done is confused average consumer for an Apple consumer, who is in no way average, or at the very least doesn't want to be seen as such. The problem you mention would only persist with Apple users, who (on average) have high brand loyalty, scoffing at almost anything else.

Wii U is $299/$349.

iPad Mini is $329.
 

Pie and Beans

Look for me on the local news, I'll be the guy arrested for trying to burn down a Nintendo exec's house.
Not buying it. There's no way these mega-corporations didn't have an actuary crunch these numbers. Activision/Ubisoft expected to quadruple their historic attach rates on late ports? Every single one of these AAA third party games was available elsewhere before Wii U even launched, and with the sole exception of Blops (which was only a week or so early), the publishers knew that before greenlighting the projects.

Theres a reason why a completed game was suddenly shelved and delayed until September. WiiU's flopping clearly took Ubisoft largely by surprise up to around mid January at which point they felt forced into an irregular action.

You can try and eke out some spin on the attach ratios and previous COD Nintendo console failures, but the bottom line is third parties are sorely unimpressed and theres no end in sight for these bad sales and platform adoption. COD was selling a couple hundred units in the UK. Its going to be pretty surprising (but probably already too far along to cancel) to see the next COD be WiiU bound at all.
 

Cheebo

Banned
If these look alike and are confused for each other as you say, then it's you who are overestimating the average consumer, simply because the average consumer can't afford an ipad. So given your logic, the average consumer might like the WiiU as an alternative.

What you've done is confused average consumer for an Apple consumer, who is in no way average, or at the very least doesn't want to be seen as such. The problem you mention would only persist with Apple users, who (on average) have high brand loyalty, scoffing at almost anything else.

iPad has sold well over 100 million units since it came out in just 2010. The average consumer can afford it and is buying it. The best selling iPad is $329. In line with most game consoles.
 
Blops 2 isn't specifically mentioned at having exceeded 100K but it is positionally surrounded by games that have. It's reasonable to assume that Blops 2 is either at or near 100K copies sold. That's a far higher attach rate, in a much shorter time span (a few months versus at least a whole year) than previous Nintendo console Call of Duty releases. I'd call that a success.


The most popular 3rd party franchise in the USA doing 100k in 4 months is a success?
If that were a success don't you think other 3rd parties would be scrambling to bring their 1st person shooters to the Wii U?
 

omonimo

Banned
Yes, when the consoles are building their user bases. Not when they are in their twilight.

Who would be waiting on Ascension or Judgment to finally get an HD console? Those games are selling to the base, not to new customers.

I also reject the notion that either if these games are important exclusives at this point. Gears 1-3 were important exclusives. God of War 3 was an important exclusive. These side stories are not, especially 7-8 months out from new consoles.

You have forgot most of the customers not follow the logic of the hardcore fanbase. ps4/720 are not coming out yet, there are no reason to both console to not rise again in the sales with a new exclusive.
 
People can also afford $650 phones when they pay for $450 of it over two years. Especially when the $200 upfront payment is mostly offset by a trade-in.

Microsoft and Sony would be crazy not to go with this pricing model as an option (but they CAN'T make it the ONLY option).
 
In hindsight, I think they should have called it Wii Too, expand on the Wii remote, go to HD but not bleeding edge, but enough to do 720p, and priced it at $199. Yeah, the hardcore will completely dismiss it, but fuck it, for 199, its great for casuals that need a cheap party machine.

It stills seems strange to me that no system from the 3 is launching at $199 or $250, particularly with a focus on services. With PS4 and 720 probably launching at $350+ (and I'm betting $500 "premium" SKUs) the price would be a bigger differentiator for most then the gamepad or Kinect will over be.
 
You have forgot most of the customers not follow the logic of the hardcore fanbase. ps4/720 are not coming out yet, there are no reason to both console to not rise again in the sales with a new exclusive.

Do you expect 360 sales to rise based on a new Gears game coming too? Because the increase at all will be bare minimum at best and still down double digits % YoY. That's even with 360's momentum. Random either GoW game isn't doing anything substantial to increase fan bases.
 
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