Yeah, since the west can’t send in armed forces this war can only end by making it cost too much for Putin to keep going. Is it worth it if his own people hate him and his country is becoming a bubble without any interaction with the outside world?many of the russian people are innocent and don't want this war and yeah this sucks but it's not about attacking the citizens. it's about sending a message to Putin and isolating Russia. NATO can't just go into Ukraine. For this war to end Ukraine needs to hold them off, NATO needs to punish and isolate Russia, and hopefully the Russian people need to realise what's happening (a lot are misinformed and think we are attacking them) and stand up against their government.
removing them from a video game might sound petty but every action helps. NATO countries need to crack down on Russia in anyway they can. The governments might impose economic sanctions, companies like Apple might stop selling their products, UEFA might ban them for their tournaments, EA might remove them from their games, etc. It's not cancel culture. It's not about punishing innocent Russian citizens. When Putin is removed/dead and Russia sorts it's shit out then all these punishments I'm sure will be removed.
before you mock what others do look at yourself and ask what you are doing.
The west is trying get the population angry enough to revolt or people close to him to simply stop him because he alone has destroyed the life they used to have. There is no other way. Putin will turn Ukraine into a pile of rubble to get what he want, this war will only end when someone inside Russia has had enough.