Yeah, $70 is a great deal for a high-quality AAA titles. But only if that gives you the full game and never attempts to squeeze more money out of you.Raising the shield against $70 games is laughably pointless in the face of people dumping hundreds to thousands into GaaS titles. You might not, but clearly enough people are and more importanly will continue to do so.
Hell, I'd be fine with $80 or $90 if it meant the end of DLC, paid xp boosters, content spread out months or years after release, etc.
Some games give us the full experience at $60 or $70. But way too often, that's just the entry fee and the game is set up to ask for more and more, if you want the "true experience".
There's way too much crying about fair and upfront purchase prices and way too little concern for hidden costs, nickel and dimeing or having to settle for a lesser experience.