If I remember correctly, he is one of the few if only, popular YouTube content creators that called out CDProjeck Red’s restriction on showing a reviewer's own gameplay in the review (requiring stock footage be used) and called out that only the PC version was made available to reviewers in advance of release.
Personally his style, humour, ability to write his content to the game vs a structured approach is why I like his stuff. There is a little bit of allowing the topic du jour to feed in but it’s his content, and in some cases adds to it. He gained a lot of notoriety with his EA Skinner box video years ago. And as an added plus, I’m pretty sure the other gaming forum bans discussing his content. It’s great to see him continue to succeed.