They don't currently care about the product because it's behind a $500 paywall called "buying a dedicated console". Eliminate that paywall and many more people suddenly become interested.That just shows how you have no idea of what you are talking about. Gamepass doesn't apeal to the vast majority of these people. Reminds me of when people use to say that all Xbox needed was 10% of the Chinese gaming market, I wonder how that went.
Gamepass is availiable on PC, Xbox and Cloud. Why does it matter if the "potential market" is 4 billion people if they dont care about your product?