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SEGA transfers its amusement business to SEGA Toys | SEGA to focus on development & simultaneous global release of major titles (Sonic, Persona, etc.)

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SEGA has transferred its amusement business to SEGA Toys, which will be renamed to 'SEGA Fave'. SEGA will focus on multi-platform development & simultaneous global release of major titles such as the Sonic the Hedgehog, Persona & Like A Dragon series.

This will be the new SEGA Sammy Holdings company structure from April 2024. The amusement machine business will move from SEGA corp. to SEGA TOYS. Then SEGA TOYS will become a new subsidiary called SEGA FAVE, leaving SEGA corp. with only handling the gaming content!
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Source Genki_JPN & https://www.segasammy.co.jp/en/release/44211/
 
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splattered

Member
Sega Fave... reminds me of that old school song "Sega Face" some sort of punk CD i have.

God i totally forget what that band was called now... gonna bother me ugh

CDs are packed away in a box in the garage :(
 
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