• Hey, guest user. Hope you're enjoying NeoGAF! Have you considered registering for an account? Come join us and add your take to the daily discourse.

Fox, Universal, Warner Bros give $20 mil to help Rhythm & Hues avoid bankruptcy

Status
Not open for further replies.

XiaNaphryz

LATIN, MATRIPEDICABUS, DO YOU SPEAK IT
http://www.variety.com/article/VR1118065654/

VFX house Rhythm & Hues endures cash crunch
Three studios team to keep struggling shop's lights on
By David S. Cohen

Rhythm & Hues Studios, long one of the biggest and most important of the industry's visual effects companies and the creator of the digital animals and environments for "Life of Pi," narrowly averted bankruptcy and outright closure over the last several weeks.

El Segundo, Calif.-based R&H, which employs around 1,400 people at six global locations, becomes the second visual effects company to face such a crisis after Digital Domain went through a rapid bankruptcy in September. But where DD's problems stemmed from over ambitious expansion and financial manipulation, R&H fell victim to a simple cash crunch.


Digital Domain emerged from bankruptcy split between China-based Galloping Horse and India-based Reliance. India-based Prime Focus stepped in to ensure R&H's future.

The crisis began when U's "Snow White and the Huntsman" cancelled part of its vfx contract with R&H when it became apparent the movie wasn't tracking well (pic went on to gross nearly $400 million worldwide). At that point, with R&D money already spent and staff already hired, it became apparent that R&H would need an equity investor for overseas expansion as well as current obligations. They thought they had found a company to take a minority stake, but the Digital Domain bankruptcy spooked potential investors, and the deal fell through.

R&H hardly lacked for work. Upcoming pics listed on R&H's website include Lionsgate's "The Hunger Games: Catching Fire," Warner's "300: Battle of Artemesia," and "The Seventh Son"; Fox's "Percy Jackson & The Sea of Monsters"; and Universal's "R.I.P.D." However, the company was caught short of cash.

Some employees were asked not to come into work, and R&H's studio clients began making emergency calls to other visual effects companies in case they had to pull their work.


That proved problematic. R&H, famed for its CG animals (credits include Oscar-winning vfx for "Babe" and "The Golden Compass"), uses proprietary software for character animation. Work-in-progress can't simply be lifted from R&H and handed off to another studio; animation work would have to re-started almost from scratch, which would imperil release dates.

Fox, Universal and Warners stepped in to find a financial mechanism to keep the doors open at R&H without making a direct investment or loan. That was quickly agreed upon -- but the trio could not agree on next steps. Some studio execs wanted to press for better deals on existing vfx contracts; others objected that the last thing R&H -- or the vfx industry in general -- needed was further financial pressure. Two studios wanted to force R&H into bankruptcy. The third threatened to pull its work if that strategy were followed. These arguments went on for several weeks.

The stalemate was broken when Indian-owned visual effects company Prime Focus committed to support R&H, which is also engaged in delicate negotiations with a Chinese company for a new project. Galloping Horse, which bought into Digital Domain, is not involved in the current R&H negotiations, according to sources with knowledge of the talks.


In addition to its El Segundo HQ, R&H has led the way in offshoring vfx, with two facilities in India, one in Malaysia, one in Taiwan and one in Vancouver. But the fact that a company that has been so aggressive about pursuing tax incentives and lower labor costs abroad, and is so highly respected in the industry, could get into such a cash crunch is considered extremely alarming vfx pros.

Vfx studios, especially those in California, have long been squeezed by tax incentives elsewhere and lower labor costs in Asia and Eastern Europe. Managers at those companies also complain about late payment from studio clients, which can exacerbate financial stresses.

Many visual effects companies have eschewed credit or have been unable to obtain credit since the 2008 financial crisis, and so are vulnerable to cash flow problems.

"The revenue in this business is really lumpy," said an executive at another visual effects studio, who asked not to be identified because of the sensitivity of the R&H negotiations. "Even if you make money on one show you burn it between shows to keep your team together."

That can lead to a vfx company "buying a show": Taking work at below cost simply to have some cash flow during the lull between big projects. That undercuts all visual effects companies and puts stress on the entire industry.

"Some of these shops are living show-to-show. You're depending on the last show to pay for the next show," said the vfx exec. "You end up in a cash crunch and then you get into negative cash flow. And negative cash flow is a death spiral. Even if you have credit, you can't afford to use it because you're under water."

Numerous California vfx companies have closed in recent years, including several highly respected studios: CafeFX and The Orphanage among them.

http://www.thewrap.com/movies/artic...hues-gets-20m-studio-infusion-exclusive-75991

Rhythm & Hues Studios, the Oscar-nominated visual-effects company behind "Life of Pi," is in dire financial straits and will take an emergency $20 million capital infusion from three major Hollywood studios in order to keep its doors open through April, three individuals with knowledge of the situation told TheWrap.

After April, the company is expected to be sold to an Indian company, Prime Focus, two of those individuals said. If Rhythm & Hues, which employs roughly 1,400 people, cannot find a buyer and is forced to close, it would be the latest blow to a struggling visual-effects industry, hit hard by the vagaries of tax credits offered by governments around the world.

According to two knowledgeable individuals, the company hit an unexpected cash crunch when movies it expected to work on were delayed.

Universal, Twentieth Century Fox and Warner Bros. have stepped in to float cash to the company so it can finish up work on a half-dozen major projects, including the Warner disaster film "Category 6," Fox's "Percy Jackson" sequel and Universal's "R.I.P.D.," the individuals said.

Spokespeople for the three studios declined to comment.


"Rhythm & Hues is not going out of business in April, and we are continuing to bid for new work," Lee Berger, president of the company's feature film division, told TheWrap. "We are a sustainable entity. In terms of financial difficulties, we are in the visual effects business, and we are always seeking outside investment. Much of the rest of the stuff [being reported] is inaccurate and incorrect."

When asked to confirm or deny that Rhythm & Hues was having financial difficulties, Berger would only say, "I think I’ve been clear that I’ve said everything that I can say at this time."

One knowledgeable insider said Prime Focus already has a deal in place to buy Rhythm & Hues, with any credit left from the work being done this spring rolling over to the new owner.

"We’re going to run into overages on our contracts, which will help Rhythm & Hues through a cash flow crunch," the individual said. "The overages will be credit with Prime, assuming they own the company."

The cash infusion is being structured as a "bridge loan," another knowledgeable individual said, until the company can secure new ownership.


There is also a Chinese company that is interested in buying Rhythm & Hues if the deal with Prime Focus fails, one individual with knowledge of the possible deal said.

A spokeswoman for Prime Focus did not immediately respond to request for comment.

The company's cash crunch comes as it received two Academy Award nominations for Achievement in Visual Effects for “Life of Pi” and “Snow White and the Huntsman." It is widely expected to earn the statue for its effects on "Pi."

It has previously won Oscars for 2007's "The Golden Compass" and 1995's "Babe."

The Los Angeles-based company has been acclaimed for the quality of its effects but has had trouble competing with generous tax subsidies that have sent much visual-effects work in cities like London and Montreal.

Chris DeFaria, executive vice president for digital production at Warner Bros., agreed that the crisis at Rhythm & Hues is symptomatic of turmoil that technology and tax credits has wrought in the industry.

"All the industry is having a difficult time adjusting to a rapidly changing landscape for visual effects," DeFaria told TheWrap. "It's unbelievable how fast things are changing. On one hand, governments are stepping up with various incentives. On the other hand, increased decentralization of artistry and technology is happening. Guys in garages can do an awful lot. We’re doing far more of our work in small groups, in-house."


Rhythm & Hues has tried to keep up with this change, opening a branch in Vancouver, which offers subsidies, in an effort to lure filmmakers looking to economize. But it has been unable to compete with other players in the space who are able to underbid the company.

Rhythm & Hues also has branches in Mumbai and Hyderabad, India; Kuala Lumpur, Malaysia, and Kaohsiung, Taiwan.

Another issue for Rhythm & Hues is that the visual-effects business is an increasingly low margin one, the individuals say. One canceled or delayed project can make it nearly impossible for an effects house to meet its payroll.

Should Rhythm & Hues falter, it will join a list of more than a half-dozen effects houses that have been forced to shut their doors because of increased global competition. Among the companies that have closed down in recent years are Asylum Visual Effects, CafeFX and Illusion Effects.

Others have bowed to financial pressures and put themselves up for sale, such as Digital Domain, which was acquired by Galloping Horse America and Reliance Mediaworks for $30.2 million last September. It had filed for bankruptcy protections by that time.


Figures in the visual-effects industry said they were saddened to hear that Rhythm & Hues might be sold or could close, even as they hailed company founder John Hughes as a giant in the visual effects industry.

"I'd be very sad if it happened," Robert Coleman, president of Digital Artists Agency, a visual-effects talent agency, said. "If in fact the people at Rhythm & Hues see this as a way to save the company -- if John feels this is what he feels he has to do, then he’s entitled to it, because he’s been such a beacon in the visual effects industry over the last 25 years. I just hope that the company can be maintained."

In October, Rhythm & Hues said it was looking for new capital and was willing to sell a minority stake to attract about $20 million in new investment.
 
Damn..I didn't even realize the Orphanage had gone under.

I'm glad that Rhythm & Hues isn't going away - they do really good work. But if I'm reading that excerpt correctly - this isn't exactly a happy ending, either.
 
Status
Not open for further replies.
Top Bottom