How we use your information. The personal information you provide Blizzard, and that Blizzard collects automatically, will allow us to provide our games and services, fulfill your product or service order; alert you of new products or services, features, or enhancements; handle/route your customer service or technical support questions or issues; to send eCards or “recruit-a-friend” emails; and/or notify you of upgrade opportunities, contests, promotions, or special events and offers. We also use this information to secure our services and users, to prevent cheating and fraud, to monitor for toxicity, and to enforce our agreements with you.
Additionally, communications made using a product or service should not be considered private. By using the speech to text feature in voice chat, you understand that your communications may be used for transcription of speech to text, including for accessibility purposes. We do not retain the chat transcription after you end the session and close the chat window. However, by using voice or text chat, you understand that your communications may be monitored and/or recorded for accessibility, toxicity analysis (e.g. toxic player behavior), to prevent cheating and fraud, or for enforcement of Blizzard’s End User License Agreement (EULA) and/or terms of use. You acknowledge and agree that you have no expectation of privacy concerning the transmission of any user generated content or communications, including without limitation chat text, voice communications, or speech to text for transcription purposes. Because voice chat and other communications may be viewed and/or heard by other users, users should avoid revealing any personally identifiable information in those communications.
Last, we may use your personal information for internal marketing or demographic purposes and so we can adapt our products and services to better suit your needs. We do this to better understand and serve our customers.
Categories of Personal Information
PERSONAL IDENTIFIERS, e.g. account name, BattleTag, name, email address, phone numbers, home address, social media handles, legal guardian details, any open field such as chat records
Categories of Source(s)
You, both directly and through your use of our games and services:
Our vendors
Our affiliates and business partners
Social Media and other third-party accounts, if you choose to link them
Additional Purposes for Collection
Communicate with you
Customer Service
Personalize and improve your experience on our systems and websites
Newsletters, Marketing, and Surveys