phil_t98
#SonyToo
Apple has completely changed the world with the iPhone. Their iPods were technological marvel at the time, and while they have slowed down in recent years, the iWatch and iPads are innovative products in every household.
Microsoft on the other hand sat on their laurels after the success of windows. Their foray into gaming is pretty much the only new somewhat successful consumer facing product they have made in over two decades. Zune, windows phone, all disasters. Azure subs, MS office subs, and other services have brought them success, but they are a services company now. They cannot compete with Apple on products. And they cannot compete with Sony and Nintendo on games. So they are chasing the services model on consoles instead of trying to innovate and make products worth buying.
The Apple comparison is literally there to show that this isnt a xbox problem, it's a Microsoft problem. Just like how they werent able to keep up with Apple, they are struggling to keep up with Sony and Nintendo, and pivoting to services to emulate the success of their parent division. Chasing that service model in this industry is entirely flawed because gaming is part of the entertainment industry, and simply offering services without innovating or inspiring will not do.
where your saying Microsoft didn't innovate, you forget they were the first console make to bring proper mainstream online gaming to the console market. their console was designed from the ground up to play online. it changed what came afterwards and how we play games