StreetsofBeige
Gold Member
I’d say probably heavy in media companies since their workforce and content is artsy to begin with so you’ll get lots of emotions flowing.Probably most companies in general in the west.
On the other hand, out of the millions of oil and energy sector products , employees and tv ads how many are wokeish?
For the company I work at, DEI is pretty much limited to these canned online training courses we have to do. Each one takes many 10 minutes. Along with DEI content, we also get code of conduct, anti-bribery, confidential info kinds of courses. It’s so canned and similar some of them Are the exact same as last years module, but we have to do them every year.
I’ve never seen wokeish content in our packaging or products or tv ads. Pretty hard to jam that in for floor cleaner and soap and shampoo when the core message stresses is cleaning power at an affordable price.
One thing that is true for the past 10 years I’ve taken these courses is the bad guy in the scenarios is almost always a white person. Although interestinglyI’ve noticed the past few years some minorities or women in the content can be the jackass now. But still skewed to the typical white guy is the bad guy.
The white guy is usually the bad boss, perv, loud guy making racist jokes or shady guy accepting bribes.
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