They still have brand recognition. The same way Spider-Man merchandise sells even if the films stink.
-
Hey, guest user. Hope you're enjoying NeoGAF! Have you considered registering for an account? Come join us and add your take to the daily discourse.
Wkd BO 0408-1016 - Melissa (not Martha) puts end to Bats v Supes sausage fight
- Thread starter xaosslug
- Start date
- Status
They still have brand recognition. The same way Spider-Man merchandise sells even if the films stink.
The nerd community doesn't produce blockbuster hits. Snakes on a Plane and Scott Pilgrim are testament to that. Deadpool has very little awareness outside of comic fandom, so the fact his film turned out to be such a beast is testament to the marketing and more importantly the quality of the film - audiences loved it. Batman versus Superman is falling so fast because it is a bad film that people are unhappy at seeing, and they tell their friends.
On no planet would anyone have expected Deadpool to out gross BvS a year ago, or even 6 months ago.
Look at Incredible Hulk and Iron Man. Hulk was the bigger name to the average person yet Iron Man smashed it at the BO in the same year. People just want well made films with superheroes that have cool powers (Batman does not need powers). They don't care if you give them 2nd tier characters. Once you hook them you can start dropping shit like IM2 and IM3 and they will still pay money to watch it several times.
Discotheque
Banned
rewatched iron man recently and tbh it's by far the best of mcu's efforts imo. RDJ was electric, he still hasn't topped how charismatic he was in that one (it helps that it was his big comeback movie/introduction to him for a lot of people). and nobody else in the mcu comes close to that one either.
i also liked how standalone it felt. like you got that shield doofus a few times but he just dropped small hints, and then nick fury at the end. i love iron man 3 and to a lesser extent cap 2 and guardians but this is still the high bar for mcu. great introduction to the character and very fun chemistry between everybody involved. it also showed stark take things seriously at times too which he kinda lost after this.
this was the best stepping stone for the universe and marvel studios sucks for doing favreau dirty like that with iron man 2 when he did so much for them.
i also liked how standalone it felt. like you got that shield doofus a few times but he just dropped small hints, and then nick fury at the end. i love iron man 3 and to a lesser extent cap 2 and guardians but this is still the high bar for mcu. great introduction to the character and very fun chemistry between everybody involved. it also showed stark take things seriously at times too which he kinda lost after this.
this was the best stepping stone for the universe and marvel studios sucks for doing favreau dirty like that with iron man 2 when he did so much for them.
call_kotaku
Member
That can only go so far, though, as BvS has demonstrated. Snyder's approach sort of negates a lot of advantages of doing a comic book adaptation in the first place, since by treating his characters as blank slates and going for really out of left field interpretations, the only thing he can leverage is the brand. Stuff like Marvel's movies or the Nolan trilogy pulled from decades of writers figuring out what works for audiences, because there's a certain creative Darwinism to why these characters were iconic in the first place.
Big in the nerd community =! mainstream. Movies do not become successes on this level purely because dedicated fans like them. You have to bring in the casual/general audience to start making hundreds of millions. Deadpool did not have widespread name recognition with non-comics fans before the movie.
CaviarMeths
Member
I suppose it's easy to say now (I honestly thought Deadpool wouldn't do much better than Kick-Ass), but the character definitely transcends his comic book origins. Even before the movie, he was a popular character to people who had never picked up a comic book in their life.
Sibersk Esto
Banned
Being a great film is a meme now?
Baron von Loathsome
Member
I think "great" is an overstatement, but the film did well on its own merits.
I think it was the best Deadpool film that could be made with the character. It's a "great" Deadpool film that successfully washes away... whatever the hell we got in Origin: Wolverines. No small task.
You think Deadpool is a character with more mainstream love than Batman and Superman?
Deadpool was a hit thanks to great marketing and hitting the right buttons for audiences.
I said being a hit, not being a good film.
MHWilliams
Member
You're cold-blooded.
Not going to lie, my favorite Wonder Woman moment is when she said "Fuck it" and killed Maxwell Lord. It gave her a real spot in the Trinity: the one opposed to killing, but willing to do it if the need arose.
Unfortunately, everyone kills in the DC Cinematiuc Universe, so that's really not a differentiator for her.
Dunedain_Ranger
Member
To think my buddy wanted to bet $50 on bvs making it to 1.5 billion. I'm glad I talked him down to just making a billion and even then. How does the trinity not make it to a billion ?
hodayathink
Member
I thought that the woman who wrote the first draft of GOTG was already named as the writer of Captain Marvel? Or is she just handing in a draft of that one as well?
That didn't actually start happening until, at best, The Tourist (and I'd argue it didn't really become a thing until Dark Shadows/Lone Ranger, which was after the 4th Pirates film.
MHWilliams
Member
You make a movie that does not connect with the audience.
Dunedain_Ranger
Member
But it's the trinity ???????
MHWilliams
Member
Yeah, you'd think it'd be a solid slam dunk. We were wrong.
Anything that can be executed can be executed poorly. And sometimes, a specific take is not what the audience is paying cash to see.
WhiteRabbitEXE
Member
Hey, it's still the highest grossing movie featuring Batman AND Superman.
Characters are more than their costumes. (Although arguably Superman can be a harder character than most to portray well.)
It's the most profitable movie released on that specific day, yeah.
WhiteRabbitEXE
Member
Hard to get right, but it's also pretty impressive to get it this wrong too.
Worldwide, it's the biggest live action film released in March and set on Earth of all time!
Ninja Scooter
Member
which one is going to be the Dante's Peak of Jungle Book movies?
Dante's Peak actually made more than Volcano.
Thank you for this.
Even though I enjoyed BvS, i love reading revisionist history like this
Wait, WB pushed their Jungle Book movie back a year? They shoud be shook, because Disney's Jungle Book was excellent and I think it will be huge internationally. I watched it last Friday and the people had such a great time in the cinema. There's no need for another re-telling in about a year. It's going to be the same story, but maybe darker or some shit. No need for that. Although I am kind of curious to see Cumberbatch as Shere Khan.
So I think I am rooting for Suicide Squad to pass BvS domestically now. It's a long shot, but the marketing has been great so far, WB needs a win, and it would be funny to see BvS miss the superhero top 3 this year given that Civil War vs BvS vs Rogue One thread we had a few months ago.
Hopefully Suicide Squad is decent.
It's been pushed back 2 years now. Oct 2018.
Hopefully Suicide Squad is decent.
It's been pushed back 2 years now. Oct 2018.
Bobby Roberts
Banned
No reason to have both Tarzan and Jungle Book eat all the shit in one year.
That's just gluttonous
vinnygambini
Why are strippers at the U.N. bad when they're great at strip clubs???
Discotheque
Banned
Jungle Book Origins (lmao) will likely have better voice acting though. Serkis KNOWS mo-cap performances and the jungle book clips have had this awful disconnect between the voices and animals. it almost feels like you can see them in the recording booths as you watch the trailers.
I see. Damn.
Oh yes, I forgot Tarzan is also coming out later this year. Still trying to wrap my mind around the fact that WB execs think this has somehow mass-market appeal. The guy who pitched this idea to them deserves a medal. That he actually got them to do it is crazy.
Plasticine
Member
Tarzan will be glorious and a box-office success for WB. Just you watch Bobby!
Do we need a WB box office chalkboard as well?
AquaWateria
Member
Disney versions doesn't follow the books though.
Tarzan will be glorious and a box-office success for WB. Just you watch Bobby!
If there's one thing that's been burning up the box office charts in recent years, it's films based on early 20th century sci fi/fantasy novels!
Why not? Something along the lines of ".....will save WB's profit"
The marketing is really on point. I think it's going to really connect with audiences. Y'know, if it's good.
Bobby Roberts
Banned
It's already got a huge leg up on BvS from that alone.
That's all well and good, but why JB? The Disney cartoon is the only one that has done anything worth a damn money wise and I can't really see following the book version working out for them when the Disney version will already have come out and cemented itself again as "the" story. It's like doing a book faithful The Little Mermaid.
Bobby Roberts
Banned
Yeah, I can't imagine there's a huge audience out there for any Jungle Book that isn't Disney's, and Disney's going to beat 'em to it by a year.
So you're gonna have to sell it on the fact it's "the real Jungle Book" which people will reject, and that it's better because Andy Serkis, Captain Mo-Cap himself, is behind it, which isn't super convincing.
So you're gonna have to sell it on the fact it's "the real Jungle Book" which people will reject, and that it's better because Andy Serkis, Captain Mo-Cap himself, is behind it, which isn't super convincing.
DeathoftheEndless
Crashing this plane... with no survivors!
Two and a half years. They just delayed it.
I think that Universal is planning on doing just that.
- Status
Similar threads
- Locked
- Locked
- Locked
- Locked